Musical Chairs

2012

Milan

Animated Clip Musical Chairs

In this animated clip made for the Salone del Mobile in Milan (Via Ventura – Lambrate District) a group of chairs come to life: they start jogging, working out, and go to the gym, to prepare for the big furniture design event.

Client: Ventura Lambrate

Concept & Development: Mammafotogramma

Technique: stop motion animation

Wooden models of bendable chairs made in 1:1 scale, have been built and animated outdoors in the actual exhibition spaces of Via Ventura. This project seeks to find a meeting point between stop motion animation and object design.

Musical chairs Fuorisalone Ventura Lambrate Milano, picture by Gaetano Mallia

Musical chairs detail Fuorisalone Ventura Lambrate Milano, picture by Gaetano Mallia

Musical chairs detail Fuorisalone Ventura Lambrate Milano, picture by Gaetano Mallia

Musical chairs detail Fuorisalone Ventura Lambrate Milano, picture by Gaetano Mallia

Assembly of the animable chairs

Client: Ventura Lambrate

Concept & Development: Mammafotogramma

Technique: stop motion animation

Other Video projects

Moleskine
Video

Milano XL
Video

Scaldasole
Video

Dolce & Gabbana
Video

Mare culturale urbano
Video

Sval&Bard
Video

This site uses technical cookies and Google Analytics to collect usage data, in order to offer an ever better user experience. By clicking on "I accept", you enable the tracking of your interactions on this website. You can revoke your consent at any time.