Moleskine

From 2017

Italy

Moleskine video and communication campaign

In 2017/2018 Mammafotogramma conceived and realized campaigns for Moleskine, by creating stop-motion videos and imaginative worlds for key brand categories.

CLIENT: Moleskine

CONCEPT AND REALIZATION: Mammafotogramma

TECHNIQUE: stop motion animation

Moleskine Art Collection

Mammafotogramma made the video for the “Moleskine Art collection” campaign, which showcases the entire range of notebooks and sketchbooks created by Moleskine for all types of creative purposes: drawing, watercolour painting, storyboard creation and music composition. All various models and colours from the collection come into play, interacting with each other in this colourful animated stop motion video.

Moleskine Art Collection – Storyboard

Moleskine Art Collection – Storyboard

Moleskine Art Collection – Storyboard

Moleskine Adobe CC Connected Paper Tablet

This video created for the new ‘Smart Writing System’ by Moleskin (in collaboration with Adobe Creative Cloud) demonstrates how a manual drawing travels off page and evolves on screen in real time. Stop motion animation is used to bring this special Moleskine pen to life, which then discovers the possibility of generating digital vector images while retaining the natural feel of a drawing done by hand.

Moleskine Adobe CC Connected Paper Tablet – Storyboard

Moleskine Adobe CC Connected Paper Tablet – Storyboard

Moleskine Adobe CC Connected Paper Tablet – Storyboard

Moleskine Dropbox Smart Notebook

This video by Mammafotogramma promotes the collaboration between Moleskine and Dropbox, showing the functioning of the Dropbox Smart Notebook in a fun and colorful way. It allows you to send handwritten notes and sketches directly to your Dropbox account, thanks to the Moleskine Page Camera App. The sharing of ideas and contents between devices becomes faster and offers new instruments and possibilities to team work and group projects.

Moleskine Dropbox – Rough shot

Moleskine Dropbox – Rough shot

Moleskine Dropbox – Rough shot

Moleskine Passion Journals

All notebooks found in the new ‘Passion Journal’ range by Moleskine have specific features to cater for every need: cooking, travel, childhood memories or even wedding anniversaries. In this video created in stop motion animation, Mammafotogramma showcases the features of these beloved Moleskine notebooks in a fun and playful way.

Moleskine Passion Journals – Concept

Moleskine Passion Journals – Concept

Moleskine Passion Journals – Concept

CLIENT: Moleskine

CONCEPT AND REALIZATION: Mammafotogramma

TECHNIQUE: stop motion animation

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