Marni Mini Festive Collection
2020
Milan
Stop Motion video campaign for Marni
This new series of videos made for Marni celebrates the “Festive Collection”, a selection of products which have been designed and specifically grouped together as holiday gifts.
Project: Marni Mini Festive Collection
Client: Marni
Realization: Mammafotogramma
Technique: Stop Motion Animation & Compositing
Bags, shoes and accessories flow on the screen as if they were a catalogue of gifts that is browsed in front of the viewer’s eyes.
The geometric visual layout is based on compulsive regularity and aligned grids of objects in space.
The vivacity is guaranteed by the vibrant palette of Marni products with continuous variations of colours that stand out on monochrome pastel backgrounds.
All these features contribute to create a kaleidoscopic catalogue of gift accessories recounted in a joyous and playful way.
Project: Marni Mini Festive Collection
Client: Marni
Realization: Mammafotogramma
Technique: Stop Motion Animation & Compositing
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