Innsbruck, Austria

MED-EL Hearpeers

The new visual identity of Hearpeers, MED-EL’s global community where hearing implant users and those considering an implant can support each other along their hearing journeys.

Concept e realization: Mammafotogramma

Client: MED-EL

Hearpeers logo is composed by a red spiral which represents the idea of a global, interconnected community.

The red spiral also reminds of a cochlea, a very important element for the entire Hearpeers community.

Greycliff CF by Connary Flagen is Hearpeers’ main typeface.
Rugged, hearty, and warm, Greycliff is a versatile font family. Strong capitals and a smooth, open lowercase are effective in a variety of applications. The geometric, near-monoline construction lends a classic durability, tempered by softened edges and vibrant shapes.

Greycliff CF supports Latin and Cyrillic alphabets




Hearpeers’ payoff “connect, learn, hear” has found its own graphic representation in 3 symbols, each one composed of various elements.

The symbols float harmonically and interact with images, alone or combined, both in printed and web communication tools.

The representation of Mentors, users or caregivers that embraced Hearpeers’ mission, requested the creation of a dedicated coordinated image. Each person who decides to take this path has a set of colors and shapes available to build their own image within the community.

Concept e realization: Mammafotogramma

Client: MED-EL

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