Dollar Street
2019
Milan
Dollar Street Interactive Installation
For Milano Digital Week 2019, Mammafotogramma designed and installed the exhibition ‘Dollar Street’ at the Triennale di Milano.
Client: Digital week
Idea & Creation: Mammafotogramma
Technique: Interactive installation
Location: Triennale di Milano

The exhibition was based on an online project conceived by Anna Rosling Rönnlund in 2014: dollarstreet.org, a continuously evolving online database which features more than 30,000 photographs and 10,000 videos, all collected from 260 houses in 50 different countries. This content helps the viewer to understand the social stratification of global wealth through photographic documents of consumer objects and homes of people around the world.

Dollar Street, installation by Mammafotogramma, wardrobe, Triennale Milano, Milano Digital Week 2019, picture by Lorenza Daverio
Mammafotogramma created an interactive environment to represent this data in a tangible way: the interior of a typically stylised apartment including furniture painted neutral grey, acts like place holders for screens that display photographs of various objects according to different incomes levels, from all around the world. The viewers are then able to interact with the contents on screen through the buttons provided. Dollar Street is the first project of its kind for photographic representation of data storytelling: photographs that become data, genuine tools for understanding reality.

Dollar Street, installation by Mammafotogramma, Triennale Milano, Milano Digital Week 2019, picture by Lorenza Daverio

Dollar Street, installation by Mammafotogramma, Triennale Milano, Milano Digital Week 2019, picture by Lorenza Daverio

Dollar Street, installation by Mammafotogramma, Triennale Milano, Milano Digital Week 2019, picture by Lorenza Daverio

Dollar Street, installation detail by Mammafotogramma, Triennale Milano, Milano Digital Week 2019, picure by Lorenza Daverio

Dollar Street, installation detail by Mammafotogramma, Triennale Milano, Milano Digital Week 2019, picure by Lorenza Daverio

Dollar Street, installation detail by Mammafotogramma, Triennale Milano, Milano Digital Week 2019, picure by Lorenza Daverio
Client: Digital week
Idea & Creation: Mammafotogramma
Technique: Interactive installation
Location: Triennale di Milano
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